Pursuant to the vehicle code a dealership is required to sell a new vehicle not for more than sticker price or MSRP (the manufacturer’s suggested retail price) unless there is a dealer addendum sticker disclosing itemized costs above MSRP physically affixed to the car. Increasing the cash price of a vehicle – as in the case of a negative equity deal often results in selling a vehicle for higher than the MSRP, while also affecting the amount charged for taxes, licensing & registration and finance charges.
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